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Our #WeChatShareAScare Entry: Frog & Horse

Where do you usually wear a Halloween costume? John does it mostly on his work days before the 31st. But what about me working at home?

So we’ve decided to pull off a Halloween stunt on our own, right at the comfort of our home! We joined a contest from WeChat by simple being Halloween-spired and Share-A-Scare!

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To join this is pretty much simple:

  1. Take a photo of you in your Halloween costume
  2. Share it on your Moments page and have at least 5 friends like your post
  3. Take a screenshot of your Moments post and share it on your FB timeline, tagging your local WeChat page – @WeChat Malaysia (/Singapore/Philippines) and hashtagging #WeChatShareAScare

Now the big question is, what would be our concept and how do we make our entry stand out among the rest?

We have read the WeChat Blog and saw some sticker inspirations, including the Orange Lantern and the Voodoo Ruby. But there’s one thing we saw in the options that really squeezed out our creative juices:

frog-horseFrog and horse are a couple of crazy and amazing friends who escaped from the zoo and love to dance. They have lived a pretty awesome life eversince.

But you gotta make it spooky, right? So we tried to make a story out of it, like a world converting itself to some sort of Silent Hill at some point. This is where Frog transforms itself to a gruesome monster, hungry for meat, and took Horse as his helpless victim.

Sounds cool?

So we collected materials to execute the monster frog with an oil-based body paint, a modified monster prosthetic mask, the bloodbath setting, and some other cool props to put life to the story behind the gruesome “moment”.


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And the shoot has started!

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After roughly the entire day of shoot, there’s just this one photo that stood out among the rest. And after some polishing and integrating more effects that will surely put the perfect finishes to the sticker-put-to-life, here’s our final official entry for the WeChat’s Share-A-Scare photo contest:

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Frog and horse are a couple of crazy and amazing friends who escaped from the zoo and love to dance. They have lived a pretty awesome life eversince… until came Silent Hill last night where all hell broke loose.

“Horse? What horse? I don’t see him.”

“He would be sitting right next to me and just be sweet… but I need some meat.”

With the missing friend comes one thing Frog never leaves by his side… A FLOWER that Horse give him days back before the “Purge”.

It’s true. Real friendship never ends… #WeChatShareAScare

“What Horse?” #WeChatShareAScare Photo Entry

Art Direction: Jeff Alagar & Marlo Molar
Make-Up: Jeff Alagar
Lights: John Maunes
Photo By: Jeff Alagar
Concept: WeChat “Frog & Horse” Rose Bite Sticker
Shot At: California Garden Square, Mandaluyong

Goodluck to us!

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